BREAKING INTO MEXICO: UNLOCKING GROWTH IN LATIN AMERICA'S DIGITAL POWERHOUSE
Why EBANX is your key to success in Mexico's thriving digital economy
With EBANX, you're not just entering a new market but opening unparalleled growth potential with a partner who understands the landscape. Our deep local insights, robust payment processing capabilities, and tailored solutions are designed to help you thrive in Mexico.
LEVERAGING MEXICO'S 79% INTERNET PENETRATION AND GROWING MARKET
Mexico is rapidly solidifying its position as the emerging digital giant of Latin America. Over the past decade, internet access among Mexicans has doubled, with a forecasted addition of 12 million new internet users by 2026, the largest increase in LatAm.
NAVIGATING PAYMENTS WITH EBANX: YOUR GUIDE TO SUCCESS IN MEXICO
Mexico's digital commerce landscape is growing rapidly, presenting unique opportunities and challenges for merchants. EBANX offers tailored payment solutions to navigate Mexico's evolving payment ecosystem effectively.
Hybrid Payment Strategies
Success in Mexico hinges on combining traditional card payments and alternative payment methods (APMs). Debit cards hold significant sway in the market, particularly for smaller purchases, while credit cards remain popular for higher-value transactions.
Tapping into the Unbanked
In a nation where 51% of the population remains unbanked, cash-based vouchers, such as those accepted at OXXO stores, are essential for broadening your total addressable market (TAM). EBANX enables you to reach this demographic seamlessly, ensuring inclusivity in your payment offerings.
Comprehensive Payment Portfolio
EBANX empowers you to offer an extensive payment portfolio tailored to Mexico's diverse consumer base. By combining alternative payments and local cards, EBANX unlocks access to 7 times more consumers than international acquirers, potentially reaching 70 million people.
Key payment methods to win in Mexico
While cards dominate online transactions, offering alternative payment options is vital for driving digital consumer purchases. Here's a closer look at the specific payment methods shaping Mexico's e-commerce landscape and how merchants can leverage them to succeed with EBANX.
Debit and credit cards
Accepting local cards is essential, with debit cards being particularly relevant in Mexico.
Instant Payments
SPEI, Mexico's electronic funds transfer system, processed over 3 billion transactions in 2023, showing potential to revolutionize digital commerce.
Cash-based vouchers
Leveraging OXXO vouchers is crucial for reaching the unbanked population and expanding your customer base.
Get superior payment performance in Mexico.
This SaaS merchant has consistently grown its revenue in Mexico by offering credit and debit cards while maintaining excellent performance levels.
A mix of debit and credit cards ensured consistent revenue growth in Mexico.
Performance uplift on 14p.p. thanks to EBANX's internal capabilities and partnership with issuers and acquirers in MX.
From May 2023 to January 2024, this same merchant's revenue increased 14% due to continuous improvement in performance.
How uplift is calculated: The average approval rate for the first quarter of the merchant's operation is applied to the full period. Extra TPV, or performance uplift, is the difference between this volume (if approval rates stayed the same) and the executed payment volume.
EBANX is your gateway to Mexico
As an existing merchant partnering with EBANX, you can easily leverage our comprehensive payment platform to expand your business into Mexico and cross borders seamlessly.
Streamlined Entry
Overcome regulatory hurdles effortlessly with EBANX's infrastructure.
Tailored Solutions
Get tailored strategies to meet the unique specificities of the Mexican digital market.
Payment Innovation
Offer diverse payment methods, including SPEI, cash-based vouchers and local cards.
Market Insights
Leverage EBANX's insights to understand Mexican consumer behavior and preferences.
HERE'S WHAT YOUR MEXICAN PAYMENT OFFERING WILL BE LIKE WHEN YOU EXPAND WITH EBANX:
Cash-Based Payment
N/A
when a payment is made at intervalsYes
Yes
Credit Cards
Yes
when a payment is made at intervalsYes
Yes
Debit Cards
Yes
when a payment is made at intervalsYes
Yes
Digital Wallets
Yes
when a payment is made at intervalsYes
No
READY TO LAND AND GROW IN MEXICO?
Ready to unlock Mexico's potential with EBANX? Explore how our merchants have successfully expanded their business to Mexico and grown considerably with us.