Alternative payment methods (APMs)
In rising economies, Alternative Payment Methods (APMs) are leading financial inclusion and digitization of payments. APMs represent a share of 40% in digital commerce in Latam, meanwhile in Africa the penetration of cards is only at 3%.
With EBANX, the leader in the offer of APMs, you can expand your total addressable market by offering your customers' preferred payment methods in growing economies.


Some global techs offering APMs through EBANX
Higher conversion rates through optimized APM UX
EBANX exclusive voucher design and communication flow (reminders) according to user behavior have accounted for an average 27 percentual points conversion uplift in cash-based vouchers.
The continuous rise of Alternative Payment Methods (APMs)

Growing economies are heavily dependent on alternative payment methods for financial inclusion. About half of the population in Latin America are under or unbanked, and don't have access to credit, meanwhile Africa has a card penetration of only 3%. To complete their online purchases, they depend on mobile money (payments made through the cell phone operator), account-based transfers (payments made through an account, that can be a bank account or a digital wallet) and cash-based vouchers. New APMs also bring the instant confirmation component (such as PIX, in Brazil) and, in some cases, they include the recently launched Buy Now Pay Later (BNPL) solutions.
Alternative Payment Methods are accessible, safe, effective and widely adopted in rising markets, where they grow faster than cards. In Latam alone, APMs represent 40% of the digital commerce volume in 2022 in LatAm, a 9 percentual points growth compared to two years earlier. In Africa, the impact of APMs is even greater, and will represent more than 70% of payments made online by 2025.
EBANX is the leader in the offer of Alternative Payment Methods for global companies in Latin America, and our merchants have reached a larger addressable market through APMs.
Source: EBANX, AMI 2022, and GSMA - State of the Industry Report on Mobile Money 2021
EBANX complete offer on Alternative Payment Methods
EBANX coverage on APMs in the main global rising markets.
*based on AMI data, 2021
Choose the market:
Voucher Payment
Boleto EBANX
Instant Boleto
XB
Payout
Voucher Payment
OXXO
OXXO Pay
XB
Payout
Online Alternatives
SPEI
XB
Payout
Digital Wallets
Mercado Pago
XB
Payout
Voucher Payment
Pago Fácil
Rapi Pago
XB
Payout
Digital Wallets
Mercado Pago
XB
Payout
Voucher Payment
Multicaja
Sencilito
Servipag
XB
Payout
Online Alternatives
Servipag
XB
Payout
Digital Wallets
MACH
Mercado Pago
XB
Payout
Voucher Payment
Efecty
XB
Payout
Online Alternatives
PSE
XB
Payout
Digital Wallets
Nequi
XB
Payout
Voucher Payment
Pago Efectivo
SafetyPay
XB
Payout
Online Alternatives
Pago Efectivo
SafetyPay
XB
Payout
Bolivia
Voucher Payment
PagosNet
XB
Payout
Ecuador
Voucher Payment
Cash & Eletronic Payment Solution
XB
Payout
Online Alternatives
Cash & Eletronic Payment Solution
XB
Payout

India
Digital Wallets


UPI
XB
Payout
South Africa
Online Alternatives
Ozow
XB
Payout
Kenya
Online Alternatives
Mpesa
Airtel
XB
Payout
Nigeria